Branding via chocolate

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Written on 8:24:00 AM by Oakie Chiraskamin

M&M's chocolate is not only delicious but also a communication channel. You can select your color, logo, and text for your own M&M's chocolate. I think it's not the major thing in communication planning but it's nice to have. The idea is cute.
The brand melts in your mouth, not in your hand.

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