Break your arm for advertising

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Written on 12:26:00 AM by Oakie Chiraskamin


Dear Media Planners,

Consider this as a new media for your client's presentation. Ad or message on a plastered arm or leg when people got the broken arm or leg. It will be a nice idea, i guess.

Recommended prospective clients - match.com (Relationship), Kroger's egg (Protection), Crayola (imagination on plaster).

Well...this post will make people hate advertising. hehe.

Thanks Flipsen&Gaabstra via Flickr for a pic.

Perfumed Newspaper

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Written on 2:15:00 PM by Oakie Chiraskamin

In Thailand, DailyNews paper, one of the big daily newspapers, are creating a buzz in newspaper printing business here. DailyNews readers will smell a nice perfume tomorrow as a result of perfumed ink which was processed in printing newspaper. What a better pleasure in reading newspaper.

In the paper, there will be Comfort, Unilever's fabric softener, ad trying to communicate about nice perfume proposition. Will update again when i get the newspaper. Lastly, read this i found it about perfumed ink as well. It was invented since 1940 in Indianapolis.

Edit : Here is an double full-page ad by Confort (copy says... the power of fragrance, just half of a lid. This special DailyNews edition from Comfort's scent.) Click the image to zoom. Well, i don't like the ad, from Ogilvy Bangkok.