City Marketing
Written on 12:33:00 PM by Oakie Chiraskamin
I forgot to post about this when i joined the speaking session by Erik Kessels from KesselsKramer. "I amsterdam" is the new motto for people and Amsterdam city. It shows their pride and confidence of the city. Due to the increase of competition among the european cities, Amsterdam needs to do something to stand on its strengths. Umm...Nice copy, I am amsterdam.
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