Long lasting brand(s)
Written on 1:30:00 AM by Oakie Chiraskamin
Her name is Yone Minagawa, the oldest person in the world by Guinness book of world record. She is a japanese and just turned 114-year-old last month. Staff at nursing home say Yone is still very active and healthy appetite.
I think she enjoys her well-being and long living. Like most marketers enjoy well-being brand(s). They need to protect, revive, create, refresh, build, develop, maintain, and etc their brand(s) in order to survive in people's mind from generation to generation.
We don't last long but brand(s) do. (more than 114 years, if you do great for your brand)
